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Beauty Industry

Jimmy Choo Reveals Men’s Scent

Sophisticated packaging is sure to draw attention.

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By: Jamie Matusow

Editor-in-Chief

Geared toward “confident” men with an “effortless attitude and a confident, overtly masculine style, a refined sense for detail and a rebellious sense of humor” Jimmy Choo Man has arrived on the men’s fragrance scene.

The bottle, too, has a sophisticated manly look. With a dark grey smoky bottle said to be inspired by an antique hip flask.
The case is enhanced with a raised, trompe-l’oeil design of embossed crocodile skin in a blend of contrasting colors, resembling a metal sculpture.

The woody aromatic fougère opens on lavender notes blended with mandarin. In the heart, crisp notes of geranium accompany pineapple leaf resulting in a vibrant scent. Finally, the most beautiful part of patchouli, patchouli heart, is a sophisticated signature of the fragrance.

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